Objective: Create a distinctive and versatile logo and branding design for “Jaybird Dog Training,” a brand specializing in dog hunting and training. The goal was to evoke a sense of adventure, professionalism, and the strong bond between dogs and their handlers while establishing a memorable and impactful visual identity.

Target Audience: Hunters, outdoor enthusiasts, and dog owners passionate about training and activities such as hunting, field trials, and good dog behavior.

Brand Personality:

• Adventurous
• Trustworthy
• Dynamic
• Rugged
• Committed